We use our Web Monitoring tools to understand how people talk about certain products, services or social topics on the web. Listening to users talking on the web is essential to better monitor and manage your online reputation, intercept emerging trends and improve your services.
Web Monitoring Services
Website monitoring is used by companies to verify that website activities, in terms of performance and functionality, are in line with business goals.
Our standard Web Monitoring service
Based on the needs of our customers, we offer a basic Web Analysis service structured as follows:
- Online reputation: we monitor the online reputation of the brand.
- Brand and Product image: we analyze how brands, products and services are perceived on digital channels to identify strengths and weaknesses; also applicable to competitors.
- Communication analysis: we detect the impact of communication in terms of the echo generated, feedback from the different targets and image return on the brand.
Web Monitoring and analysis of the target's needs
Web Monitoring allows to conduct in-depth analysis to discover users' experiences and needs, with the aim of seizing opportunities for the development of new products and services, or to improve existing ones.
The PXR Italy web monitoring team conducts punctual and reliable research and enriches them with strategic advice in line with the customer's needs.
Get information about our services
For further information and to request proposals tailored to your needs, please contact us using the form below.
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